Hello! Who Am I?

I’m a consultant and non-executive director who’s excited by and loves sharing ways that creative design and new technology can help businesses succeed and provide service delivery through my design and marketing agency, Real Point. I volunteer with the Federation of Small Businesses (FSB) on policy issues relating at both a West Midlands and National Level and acting as a media spokesperson, alongside this I lecture on entrepreneurship and online marketing subjects at Coventry University.

I’m also an adventurer and love nothing more than spending time running and cycling in new places and exploring new challenges. I’m a husband and dad and fortunate that my children choose to join me on my adventures, both cycling, running and even camping! I’m a Christian and part of local church in Lapworth.

Ian ODonnell MBE portait

Why this blog?

It’s my musings on experience in all aspects of my life, from business leadership to wild camping and cycling with children.

Hope you find it interesting and I would love it if it inspired a reader to start a business, get more active or go on an adventure.

Linford Wood parkrun

Linford Wood parkrun

For Iona’s 43rd parkrun we visited Linford Wood parkrun in Milton Keynes. Enjoy a short film about our little adventure.

Just how much can you transport by bike?

Just how much can you transport by bike?

For the last 2 years almost all my food shops have been done by bike plus trailer, from a few bits to a full CostCo shop, all transported by human power. Why don’t you try it too?

London Marathon 2021

London Marathon 2021

It was great to be back running in London on Sunday, after many “false starts” and a virtual version, London Marathon was back in all it’s glory.

Cycle ride out to Erradale, Gairloch

Cycle ride out to Erradale, Gairloch

I love this bit of coast, perfect for an evening ride enjoying the sound of the sea, the views out to Skye on the way out and over the Torridon mountains on the return.

Dan Beaumont is finishing a BIG adventure

Dan Beaumont is finishing a BIG adventure

I love my little adventures, a chance to take a break from “normal life” and the lift that that gives to your mental and physical wellbeing. But I’ve been following Dan Beaumont on Instagram for a while now, his adventure definitely cannot be described as little!

Escaping The Maze – A look at regulation and small business

Escaping The Maze – A look at regulation and small business

When talking to small business owners about the challenges facing them and creating barriers to the growth of their business, one item is always top of the list, the regulatory burden. I’ve worked on a report, published today, which proposes a solution.

Fairy Lochs Family Walk near Gairloch

Fairy Lochs Family Walk near Gairloch

A Little Adventure Film about our family walk to the Fairy Lochs. A 4 mile circular walk which takes you up into the hills behind Shieldaig and Badachro at the side of Loch Gairloch.